Michelle Kim

  • Estée Lauder
  • Clinique
  • Dunkin'
  • NFL
  • Family Dollar
  • AutoZone
  • SAIC
  • Estée Lauder
  • Clinique
  • Dunkin'
  • NFL
  • Family Dollar
  • AutoZone
  • SAIC
AutoZone Rewards - Email

AutoZone Rewards - Email

Our team worked on a creative strategy (design, copy, and animation) to drive more engagement and build relationships with current loyalty customers while enticing non-loyalty customers to sign up and download the AutoZone App to foster ongoing relationships and increase revenue and engagement.

AutoZone Rewards - DM

AutoZone Rewards - DM

Our team came up with new design layout and copy options for AutoZone Delivery Mail to connect with customers at home.

AutoZone Rewards - Summer Seasonality

AutoZone Rewards - Summer Seasonality

Spring is the time for AutoZone customers to start the year fresh, wash their cars, and prepare for summer car care and the upcoming heat. Our team developed design solutions featuring dynamic animations and tailored copy options to reinforce our summer messaging.

AutoZone Rewards - Fall Seasonality

AutoZone Rewards - Fall Seasonality

October is Fall Car Care Month, a crucial time for AutoZone customers to start preparing for winter and stay safe on the road. Our team created a fun typography treatment with Halloween-themed elements and tailored copy options to emphasize this fall message.

AutoZone Rewards - Winter Seasonality

AutoZone Rewards - Winter Seasonality

Preparing for winter and staying safe is important for AutoZone customers. We paired a savings message with winter themes to highlight the seasonality and help customers save more money while taking advantage of AutoZone rewards this winter.

AutoZone Rewards - Holiday Gifting

AutoZone Rewards - Holiday Gifting

Encouraging customers to shop for loved ones with various gifting options is an important trend in the winter. We used a mystery offer message to spark curiosity, incorporating a countdown feature, CTAs with different price points, and a fun animation of a gift box opening.

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