Our team worked on a creative strategy (design, copy, and animation) to drive more engagement and build relationships with current loyalty customers while enticing non-loyalty customers to sign up and download the AutoZone App to foster ongoing relationships and increase revenue and engagement.
Our team came up with new design layout and copy options for AutoZone Delivery Mail to connect with customers at home.
Preparing for winter and staying safe is important for AutoZone customers. We paired a savings message with winter themes to highlight the seasonality and help customers save more money while taking advantage of AutoZone rewards this winter.
Encouraging customers to shop for loved ones with various gifting options is an important trend in the winter. We used a mystery offer message to spark curiosity, incorporating a countdown feature, CTAs with different price points, and a fun animation of a gift box opening.
